Over the course of 25 years in the Agro-Food and Wine sector, I have been involved with 30 or more companies. From 1985 to 2004, I initiated, managed, restructured, and revitalized more than 20 restaurant ventures. Additionally, since the late '90s, I have collaborated as a Consultant with over 10 Food Hospitality businesses.
Continuously updating my knowledge, I monitor the evolution of Italian Agri-Food products from various strategic aspects. This includes overseeing production laboratories, conducting organoleptic-sensory analyses, evaluating environmental sustainability practices, and assessing packaging techniques.
As a strategic consultant in the Agri-Food sector, I offer consulting services to farmers, agri-food companies, associations, cooperatives, and/or institutions, providing insights into best practices and market trends.
Subsequently, I analyze, develop, and assist in the implementation of strategies aimed at promoting agricultural products, identifying and reaching the correct target audience and market they cater to.
Agribusiness operation essential
• Identifying and understanding the distinctive and specific characteristics of typical products
• Managing/intervening in production and processing processes to optimize production flows through planning and implementing sustainable strategies and an effective digital approach
• Applying regulations and standards of agri-food quality, ensuring that production processes meet requirements and products meet quality standards
• Identifying and adopting sustainable and innovative practices for process optimization and efficiency
• Promoting and enhancing typical products through the development of communication strategies that highlight product quality
• Promoting typical products through the creation of a gastronomic offer that combines healthiness, typicality, innovation, and local characteristics."
• Supporting and assisting the process of acquiring the European "From Farm to Fork" directives
• Strategic area (planning and R&D)
• Human resources area (management, recruitment, team-building, updates, etc.)
• Legislative area (labelling, certifying bodies, brand protection, contracts, etc.)
• Production area (processes, testing, R&D, safety, quality control, etc.)
• Commercial area (market segmentation and pricing, sales force and/or target market, fairs/events, customer management, pre/post-sales, etc.)
• Graphic-creative-communicative area (branding, texts, layout, etc.)"
To give you a deeper understanding of how I operate and my experiences and expertise, both in the field of agribusiness and in food-hospitality, please visit my website.
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